Strategy as Trade-Offs, Discipline, and Focus

Olhem o site: http://www.web-books.com/eLibrary/NC/B0/B58/032MB58.html#ftn.fwk-carpenter-fn05_015

Fala sobre Learning Objectives:

- Understand the nature of strategic focus.

- Strategy as trade-offs (Porter).

- Strategy as discipline (Treacy and Wiersema).

Trade Offs

Alunos que irão utilizar trade offs como estratégia, olhar este material:
Porter, M. (1985). Competitive advantage: Creating and sustaining superior performance. New York: Free Press; Porter, M. (1989). Competitive advantage of nations. New York: Free Press. Porter, M. (1980). Competitive strategy: Techniques for analyzing industries and companies. New York: Free Press, 1980; Porter, M. (2001, March). Strategy and the Internet. Harvard Business Review, pp. 63–78; Retrospective on Michael Porter’s Competitive strategy. (2002). Academy of Management Executive 16(2), 40–65.